B4B is a reputation-based Ad platform for Twitter influencers built on BNB blockchain.
The platform enables influencers and advertisers collab: fast, transparent and secure.
We provide a Web3 platform for Twitter Crypto influencers on BNB blockchain.
Problem
Launching Ads campaignes with influencers is a routine and long process with many opposite problems for both sides:
- Only 10% of influencers respond to Ad orders. From the influencer's side - they receive many requests without a clear offer and aren't motivated to respond quickly and make Ads on time
- Advertisers have a high risk of losing money and not getting high-quality Ads, but influencers don't trust brands and ask for 100% prepayment
- Advertisers need performance history, but influencers don't have a transparent portfolio
Solution
We want to disrupt influencer marketing and create an Ad platform on BNB with benefits for influencers and advertisers.
B4B allows Advertisers:
- Use the influencer Ad channel with safe borderless payments
- Make fast and quality Ads with active and advertising-ready influencers
- Approved privacy information and open reputation of influencers for a better choice
Influencers can:
- Receive pre-paid Ad orders on the free dates
- Guarantee of full payment after posting ads via smart-contract
- Increasing reputation through activity on the platform and quality of ads
- Earn transferable Rewards monthly based on Reputation
How it works?
- Influencers create their accounts and verified their Twitter channel. They receive NFT ID after channel verification. They share the link on their booking page for advertisers with full portfolios.
- Advertisers buy subscriptions to get a database of influencers or book the influencers on direct links from influencers for free.
- Advertiser prepares ad content (post and image), book the date, and pay in USDC via smart contract. Influencers accept the Ad campaign ASAP to achieve a higher B4B Rating. On the planned Ad date he has scheduled to publish the Ad content on the Twitter channel and share the link with advertisers to receive payment in USDC and grow B4B Rating.
- Brand accepts the Ad due to 24 hours and unlocks the payment for the influencer or makes a dispute with B4B.
- Influencers receive USDC payments for Ads, grow their B4B Rating on the platform, and earn B4B Coins monthly, based on their Rating.
- Influencers can hold the B4B Coins as investors or burn them at any time to receive USDC from Reward Pool.
Motivating algorithm for influencers
B4B.WORLD has a dual-token reputation system to motivate influencers’ activity and long-term work. The first token — B4B Rating — is a non-transferable reputation meter. The second token — B4B Coins — is a transferable monthly reward for influencer activity. B4B Coins reward is proportional to the B4B Rating increase this month.
B4B Protocol generates a fixed amount of B4B Coins monthly and fills the B4B Reward Pool with liquidity from ads fees on the platform. As a result, any holder can burn his B4B Coins and get stablecoins from the liquidity pool anytime. The exchange rate equals the ratio of B4B Reward Pool to the B4B Coin circulation and is constant within a month.
Instructions to B4B Testnet on BNB:
For influencers: https://testnet-bnb-influencer.b4b.app/auth - Personal Account for the influencers
- Register on the platform via Metamask wallet
- Make a profile of your Twitter and verify it by OAuth to get NFT channel ID
- Accept ads orders from advertisers ASAP, make ads in time and the best quality to grow the Rating
- Receive payments for ads in the USDC from smart-contract
- Earn B4B Coins monthly based on your Rating and exchange for USDC or hold them
For brands: https://testnet-bnb-brand.b4b.app/auth - Personal Account for brands
Register on the platform via Metamask Wallet
Search Web3 influencers with filters by parameters, learn their statistic and history
Book suitable influencers and reserve USDC payments via Smart-Contract
Check the status of planned ads and make reviews for influencers to grow their Rating and Rewards
Demo:
Let’s try to be a test influencer on our platform
https://testnet-bnb-influencer.b4b.app/auth
Or you could be advertiser