To get people excited about new tech, we're giving them benefits they already like. We understand the big win of social networks as a teamwork effort between bloggers, their audience, and brands.
We've created a cool product for streamers, brands, and viewers that nails targeted ads on the blockchain. It's a complete set of tools for accepting crypto payments, giving access to streams through NFTs, and offering analytics among other things.
Why focus on streams? We think they're less likely to be pirated because their real value is in being live and interactive. Streamers and viewers interact in real-time, and a leaked stream just doesn't deliver that same excitement. Also, most social networks already have streaming (like X, Facebook, etc.), so we can start there.
Here's the deal: streamers can sell tickets to their streams on our platform. For example, a stream for the top 100 fans of the board game CryptoMonopoly will likely attract folks into board games. Knowing this, brands can offer deals that this audience will love. Since each ticket is an NFT, brands can push targeted promos, streamers make money from collaborations and ticket sales, and viewers get to enjoy special offers and chats with their favorite streamer. And, the best part: promos will keep showing up for stream viewers even after the stream's over, meaning brands can keep offering new deals to the same crowd. When users check their accounts, they'll see
But how do users get their products at a discount? We only know their wallet address and that they watched a stream. Our team made an indexer so stores can check by wallet address which users get a special discount. Any store can add this feature and draw in users.
In short, we think that advertisers (the brands we mentioned) can really help make this DeSoc thing big. With a fresh idea and tools people are already comfortable with, brands can smoothly move into new areas, be it blockchain-based or something else.
Our platform is all set to work with any social network that has streaming, centralized or decentralized. We just need a little blockchain magic and some hackathon victories.